Royal bra-fitter Rigby & Peller returns to profit

Boost for Rigby & Peller: The retailer has reported women are buying more lingerie
Rigby & Peller
Joanna Hodgson4 October 2016

Shoppers are increasingly splurging on boosting their lingerie collections with more all-in-one outfits, royal bra-fitter Rigby & Peller said as it revealed a return to profit.

Isabel Baert, managing director of the retailer which has been corsetiere to the Queen since 1960, said: “More and more women are building lingerie wardrobes with pieces which not only fit, but also suit body shape, colouring and lifestyle needs.”

She added: “Clients are not holding back when it comes to investing in quality pieces.”

Recent bestsellers include £91.95 PrimaDonna Deauville bras and £189.95 Andres Sarda Ginger body pieces.

Rigby & Peller made a profit of £587,046, compared with a loss of £410,837 in 2014.

Turnover dipped to £8.2 million in 2015 from £9.7 million the prior year, but the firm said strong online sales had not been included in the figures — they were instead transferred to parent company Van de Velde.

The retailer plans to invest in a number of its nine stores this year, including its outlet on Conduit Street, Mayfair.

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