Alexa Chung gets into the festive spirit as she unveils the official Tiffany & Co. Christmas window

The British star joined forces with the brand to mark the beginning of the festive season
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Charlie Teather8 November 2017

Alexa Chung and Tiffany & Co. joined forces tonight to unveil the jewellery brand's Christmas windows.

Kicking off the season's festivities, Chung arrived at 25 Old Bond Street wearing a white spaghetti-strapped dress adorned with peach, pink, blue and red flowers.

Sparkling in some of the brand's hero pieces, the British star revealed the creative displays that will appear in the Tiffany windows worldwide this Christmas.

Celebrating the sparkle of the season, the window displays were inspired by Gene Moore and his signature use of articulated drawing mannequins to depict witty spirited scenes.

The holiday windows dazzled with constellation backdrops illuminating each window based on the campaign's theme A Tiffany Holiday.

Shoppers were invited to partake in the festivities tonight as they were treated to luxury hot chocolates, spiced eggnog and seasonal delights served by butlers dressed head-to-toe in Tiffany attire.

The sound of Christmas carold rolled through the streets as the celebrations kicked off.

Chung has had a busy 24 hours, turning 34 yesterday and revealing her Vogue Netherlands cover this morning.

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