BFC confirm London Fashion Week move from Brewer Street Car Park to 180 The Strand

The biannual showcase moved to the Soho Car Park three seasons ago
Charlie Teather28 October 2016

The British Fashion Council has today confirmed that London Fashion Week is relocating as of next February.

After moving its central show space three seasons ago from the popular location of Somerset House to Brewer Street Car Park in the heart of Soho, the biannual showcase will now be set at 180 The Strand's The Store Studios.

The location is currently where London Fashion Week Men's - previously known as London Collections: Men - is held, and will also host the popular London Fashion Weekend event which has been renamed to London Fashion Week Festival.

London Fashion Week Festival is a 10-day event that gives the public - who are otherwise not involved in London Fashion Week - the opportunity to celebrate fashion.

London Fashion Week SS17 - street style

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"London is a top fashion capital – we have brilliant fashion colleges, leading designers and established brands. And Londoners of course have a great sense of style", said Deputy Mayor for Culture and Creative Industries.

"London Fashion Week and London Fashion Week Men’s have been blazing a trail on the world stage, and the brand new London Fashion Week Festival will up the game even more – cementing The Store Studios as the coolest new creative quarter in London and offering a fantastic opportunity for the public."

Caroline Rush CBE, Chief Executive British Fashion Council, said: “Housing the Festival at The Store Studios will reinforce the importance of offering direct to consumer experiences and insights into the fashion industry and there will be a lot of different ways for the public and businesses to get involved.”

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