Victoria's Secret Fantasy Bra: the evolution of the most expensive underwear in history

From 1996 to now, a history of the iconic underwear 
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Sabrina Carder8 November 2018

One of the most talked-about subjects each year is the super-expensive Fantasy Bra.

The undies, which are designed by luxury jewellery designers and valued at millions of dollars, have been making headlines since 1996.

Claudia Schiffer wore the first diamond-encrusted design, fittingly called the Million Dollar Miracle Bra, which came with a hefty $1 million price tag.

Claudia Shiffer in the first Fantasy Bra in 1996
Rex Features

Subsequent bras have made that look like small fry, though.

The design worn by Gisele Bundchen in 2000 remains the most expensive Fantasy Bra of all time. The Red Hot Fantasy Bra totalled an astonishing $15 million (£11.3 million).

Gisele wears the Red Hot Fantasy Bra, valued at $15 million 
Reuters

Made of 1,300 gemstones, 300 carats of Thai rubies and set with diamonds and semi-precious stones, the bra held the record in the Guinness Records as being the most expensive piece of lingerie ever created.

Despite the wow factor, the first few years of Fantasy Bras never even hit the catwalk, and instead were simply used for campaign imagery.

Heidi Klum models the $12.5 million Fantasy Bra in 2001, the first to go down the runway at a Victoria's Secret Fashion Show (Rex )
Rex

Heidi Klum took the first bra to the runway in 2001 and since then the likes of Adriana Lima, Miranda Kerr, Alessandra Ambrosio and Candice Swanepoel have also been bestowed with the honour.

Elsa Hosk is the Angel chosen to wear the iconic bra at the Victoria's Secret Fashion Show this year, which will take place on November 8.

Scroll through the gallery above to see the evolution of Victoria's Secret Fantasy Bra.

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