Google Pixel Watch: Google smartwatch leak shows upcoming release will be pricy

Retailer leak suggests price starting at $350 – which could be £299 in the UK
The Google Pixel Watch will be released early in October (Google)
Google
Alan Martin20 September 2022

Google is to unveil the Pixel Watch – the company’s first smartwatch – alongside the Pixel 7 in just over two weeks’ time. And now we have a rough idea of how much you’ll need to set aside to have one on your wrist on day one.

According to 9to5Google’s retail source, the Pixel Watch’s basic Bluetooth and wi-fi model will start at $349.99.

That translates to just over £300 in a direct dollar-to-pound conversion, and that may well be close to the figure Google comes up with, given the recent Pixel 6a costs $449 in the US and £399 over here.

Assuming the leak is legitimate and Google opts for a £299 UK price tag, it’s a bold strategy. This is not only more than the newly announced Apple Watch SE, which is available from £259, but also the Samsung 40mm Galaxy Watch 5, which starts at £269.

The latter is a good comparison, as both watches will run Wear OS. But, while the operating system is the same, the site’s digging suggests the specification will be some way behind the Galaxy Watch 5, with the 2018 Exynos 9110 running the show, paired with a smaller 300mAh battery.

Specifications aren’t the be-all and end-all, of course, and Google has a significant advantage because it is building the hardware and software.

Of course, you’ll want your new smartwatch to look good and the latest leak has something to offer there too, with the retailer listing the various colour configurations available. It offers a number of body and strap colour combinations: black/obsidian, silver/chalk, silver/charcoal and gold/hazel.

Given the money that Apple rakes in selling custom Apple Watch straps, it would be surprising if Google doesn’t have plans to make them too. All shall be revealed on October 6 when the latest Made By Google livestream kicks off at 3pm UK time.

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